Visit Cheyenne has launched two dynamic new tools on its website: an Itinerary Library and an Interactive Trip Planner. These features empower users to explore the destination in a more personal, engaging, and efficient way. Designed for both visitors and locals, the platform helps users map out meaningful experiences, whether planning a quick weekend getaway or immersing themselves in Cheyenne’s rich culture.
“We recognized a growing need to provide both visitors and residents with a more intuitive, engaging, and efficient way to explore everything our destination has to offer. Today’s travelers and even locals are looking for personalized, easily accessible trip planning tools that streamline their experience.” — Amber Trevizo, Events & Special Projects Manager at Visit Cheyenne
Built for Locals and Travelers Alike
With curated Itineraries and a Trip Planner integrated with Google Places, the new tools bring Cheyenne’s experiences to users’ fingertips. From Victorian-era landmarks and historic depots to breweries, scenic parks, and local favorites, planning a trip is now highly interactive and fully customizable. Beyond assisting visitors, the platform also inspires residents to rediscover their hometown, support local businesses, and create new memories close to home.
Visitors can browse suggested itineraries themed around the outdoors, food, history, and more—each offering a ready-made way to explore the destination. With just a few clicks, users can export a printable PDF, get walking, cycling, or driving directions, and switch between travel modes depending on how they want to experience the city.
For a more personalized experience, the Trip Planner lets visitors build custom trips from scratch—with support for multi-day itineraries, AI-suggested ideas, and easy options to save, share, or export plans. It’s ideal for both group getaways and solo adventures.
“The platform makes trip planning highly interactive and customizable, allowing users to tailor their experiences based on personal interests, time availability, and special occasions,” said Trevizo.
Time-Saving for Staff, Empowering for the Community
Behind the scenes, the Visit Cheyenne team focused on curating quality content for visitors and ensuring a successful launch. Now, the platform’s backend tools make day-to-day updates far more efficient. Features like real-time automation for Google reviews, hours of operation, and open/closed status across points of interest have allowed the team to shift their efforts from manual maintenance to strategic planning. Trevizo added, “While there was an initial investment of time to curate and input high-quality content, the platform’s user-friendly interface has streamlined ongoing content management. Updates are now quicker and more efficient.”
The team’s favorite part is the freedom the platform offers users. According to Trevizo, the most exciting feature is the interactive trip planning capability, which allows users to build and modify their itineraries—and empowers them to take control of their experience while ensuring they don’t miss out on the best the destination has to offer.
A Strategic Alliance for Innovation
Visit Cheyenne partnered with ITI Digital, a technology company with over 30 years of experience in the travel and tourism industry, to bring this vision to life. Built on ITI’s Digital Experience Platform (DXP), the new features are part of a software solution designed specifically for destination marketing.
With deep roots in tourism and a reputation for delivering practical, future-ready tools, ITI Digital blends technical expertise with a collaborative, service-oriented approach that makes implementation seamless and ongoing support responsive.
“ITI Digital’s collaborative approach, technical expertise, and commitment to delivering user-friendly solutions made them an invaluable partner. They provided excellent support throughout implementation and continue to be responsive to our needs.”
A City Rooted in Story, Ready for Discovery
Cheyenne’s legacy as a frontier town lives on through its western heritage, iconic events like Cheyenne Frontier Days, and a downtown rich with charm and history. But its story doesn’t stop there. With a thriving arts scene, inventive local flavors, and easy access to the outdoors, Cheyenne offers a dynamic blend of tradition, creativity, and adventure, delivering an experience that’s both authentic and unforgettable.
Now, with these new digital tools in place, Visit Cheyenne is not only simplifying trip planning but also strengthening connections between the destination, its visitors, and the local community. Whether first-time visitors or those rediscovering local favorites, the platform makes discovering Cheyenne more accessible and more personal than ever before.
Plan a visit to Cheyenne at cheyenne.org/plan-your-visit.
Media Contact
Company Name: Visit Cheyenne, WY
Contact Person: Amber Trevizo
Email: Send Email
Country: United States
Website: https://www.cheyenne.org/
