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                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
                                   -----------
                                   SCHEDULE TO

                             TENDER OFFER STATEMENT
                       UNDER SECTION 14(D)(1) OR 13(E)(1)
                     OF THE SECURITIES EXCHANGE ACT OF 1934
                                   -----------
                         WADDELL & REED FINANCIAL, INC.
         (Name of Subject Company (Issuer) and Filing Person (Offeror))

                    OPTIONS TO PURCHASE CLASS A COMMON STOCK,
                            PAR VALUE $0.01 PER SHARE
                         (Title of Class of Securities)

                                    930059100
                      (CUSIP Number of Class of Securities)
                            (Underlying Common Stock)

                                DANIEL C. SCHULTE
                                    SECRETARY
                         WADDELL & REED FINANCIAL, INC.
                                6300 LAMAR AVENUE
                           OVERLAND PARK, KANSAS 66202
                            TELEPHONE: (913) 236-2000
                  (Name, address and telephone number of person
                        authorized to receive notices and
                   communications on behalf of filing persons)
                                   -----------
                                    Copy to:
                                ALAN J. BOGDANOW
                             VINSON & ELKINS L.L.P.
                                2001 ROSS AVENUE
                                   SUITE 3700
                               DALLAS, TEXAS 75201
                            TELEPHONE: (214) 220-7700
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                            Calculation of Filing Fee


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        Transaction Valuation Amount*                 Amount of Filing Fee
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              $29,413,998                                 $2,706.09
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     *Calculated solely for purposes of determining the filing fee. This amount
assumes that options to purchase 8,064,361 shares of Class A Common Stock of
Waddell & Reed Financial, Inc. having an aggregate value of $31,139,597 will be
exchanged pursuant to this offer. The aggregate value of such options was
calculated using the Black-Scholes option pricing model. The amount of the
filing fee, calculated in accordance with Rule 0-11 of the Securities Exchange
Act of 1934, as amended, equals $92 per $1 million of the value of the
transaction.

o        Check box if any part of the fee is offset as provided by Rule
         0-11(a)(2) and identify the filing with which the offsetting fee was
         previously paid. Identify the previous filing by registration statement
         number, or the form or schedule and the date of its filing.  / /

        Amount Previously Paid:    Not applicable.
        Form or Registration No.:  Not applicable.
        Filing Party:              Not applicable.
        Date Filed:                Not applicable.

o        Check box if the filing relates solely to preliminary communications
         made before the commencement of a tender offer. Check the appropriate
         boxes to designate any transactions to which the statement relates:

o        third party tender offer subject to Rule 14d-1.

/X/      issuer tender offer subject to Rule 13e-4.

o        going-private transaction subject to Rule 13e-3.

o        amendment to Schedule 13D under Rule 13d-2.

Check the following box if the filing is a final amendment reporting the results
of the tender offer: / /

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                             INTRODUCTORY STATEMENT

Item 1.  Summary Term Sheet.

         The information set forth under "Summary Term Sheet" in the Offer to
Exchange, dated February 12, 2003 (the "Offer to Exchange"), attached as Exhibit
(a)(1), is incorporated herein by reference.

Item 2.  Subject Company Information.

         (a)      The name of the issuer is Waddell & Reed Financial, Inc., a
Delaware corporation (the "Company"), and the address of its principal executive
offices is 6300 Lamar Avenue, Overland Park, Kansas 66202. The Company's phone
number is (913) 236-2000. The information set forth in the Offer to Exchange
under section 9 ("Information Concerning Waddell & Reed Financial, Inc.") is
incorporated herein by reference.

         (b)      This Schedule TO relates to an offer by the Company to
exchange unexercised options to purchase shares of the Company's Class A Common
Stock, par value $.01 per share, that have an exercise price of $25.4375 or
greater (the "Eligible Options"), that are outstanding under the Waddell & Reed
Financial, Inc. 1998 Stock Incentive Plan, as amended and restated (the "Plan"),
the Waddell & Reed Financial, Inc. 1998 Non-Employee Director Stock Option Plan,
as amended, and the Waddell & Reed Financial, Inc. 1998 Executive Deferred
Compensation Stock Option Plan, as amended and restated, and that are held by
the Company's employees, consultants, financial advisors and directors other
than Keith A. Tucker, Chairman of the Board and Chief Executive Officer of the
Company, for a certain number of restricted shares of the Company's Class A
Common Stock (the "Restricted Stock") to be issued under the Plan, upon the
terms and subject to the conditions described in the Offer to Exchange and the
related Letter of Transmittal attached as Exhibits (a)(1) and (a)(2) (the Offer
to Exchange and the Letter of Transmittal, as they may be amended or
supplemented from time to time, being referred to as the "Offer").

         As of February 11, 2003, the total number of shares of Class A Common
Stock underlying the Eligible Options is 8,064,361. All employees, consultants,
financial advisors and directors of the Company will be eligible to accept the
Offer except Keith A. Tucker, Chairman of the Board and Chief Executive Officer
of the Company. The information set forth in the Offer to Exchange on the
introductory pages and under "Summary Term Sheet," section 1 ("Number of Shares
of Restricted Stock; Expiration Date") and section 8 ("Source and Amount of
Consideration; Terms of Restricted Stock") is incorporated herein by reference.

         (c)      The information set forth in the Offer to Exchange under
section 7 ("Price Range of Class A Common Stock") is incorporated herein by
reference.

Item 3.  Identity and Background of Filing Person.

         (a)      The Company is the filing person. The information set forth
under Item 2(a) above and in the Offer to Exchange in Schedule A and under
section 9 ("Information Concerning Waddell & Reed Financial, Inc.") is
incorporated herein by reference.

Item 4.  Terms of the Transaction.

         (a)      The information set forth in the Offer to Exchange on the
introductory pages and under "Summary Term Sheet," section 1 ("Number of Shares
of Restricted Stock; Expiration Date"), section 3 ("Procedures for Tendering
Options"), section 4 ("Withdrawal Rights"), section 5 ("Acceptance of Options
for Exchange and Issuance of Restricted Stock"), section 6 ("Conditions of this
Offer"), section 8 ("Source and Amount of Consideration; Terms of Restricted
Stock"), section 11 ("Status of Options Acquired by Us in this Offer; Accounting
Consequences of the Offer"), section 12 ("Legal Matters; Regulatory Approvals"),
section 13 ("Material Federal Income Tax Consequences") and section 14
("Extension of Offer; Termination; Amendment") is incorporated herein by
reference.

         (b)      The information set forth in the Offer to Exchange under
section 10 ("Interests of Directors and Officers; Transactions and Arrangements
Concerning the Options") is incorporated herein by reference.

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Item 5.  Past Contacts, Transactions, Negotiations and Agreements.

         (e)      The information set forth in the Offer to Exchange under
section 10 ("Interests of Directors and Officers; Transactions and Arrangements
Concerning the Options") is incorporated herein by reference.

Item 6.  Purposes of the Transaction and Plans or Proposals.

         (a)      The information set forth in the Offer to Exchange under
section 2 ("Purpose of this Offer") is incorporated herein by reference.

         (b)      The information set forth in the Offer to Exchange on the
introductory pages and section 11 ("Status of Options Acquired by Us in this
Offer; Accounting Consequences of this Offer") is incorporated herein by
reference.

         (c)      The information set forth in the Offer to Exchange under
section 2 ("Purpose of this Offer") is incorporated herein by reference.

Item 7.  Source and Amount of Funds or Other Consideration.

         (a)      The information set forth in the Offer to Exchange under
section 8 ("Source and Amount of Consideration; Terms of Restricted Stock") and
section 15 ("Fees and Expenses") is incorporated herein by reference.

         (b)      The information set forth in the Offer to Exchange under
section 6 ("Conditions of this Offer") is incorporated herein by reference.

         (d)      Not applicable.

Item 8.  Interest in Securities of the Subject Company.

         (a)      The information set forth in the Offer to Exchange under
section 10 ("Interests of Directors and Officers; Transactions and Arrangements
Concerning the Options") is incorporated herein by reference.

         (b)      The information set forth in the Offer to Exchange under
section 10 ("Interests of Directors and Officers; Transactions and Arrangements
Concerning the Options") is incorporated herein by reference.

Item 9.  Person/Assets Retained, Employed, Compensated or Used.

         (a)      Not applicable.

Item 10. Financial Statements.

         (a)      The information set forth in the Offer to Exchange under
section 9 ("Information Concerning Waddell & Reed Financial, Inc.") and section
16 ("Additional Information"), in item 14 (pages 40 through 64) of Waddell &
Reed Financial, Inc.'s Annual Report on Form 10-K for its fiscal year ended
December 31, 2001, and Item 1 (pages 3 through 8) of Waddell & Reed's Financial,
Inc.'s Quarterly Report on Form 10-Q for its fiscal quarter ended September 30,
2002 is incorporated herein by reference.

         (b)      Not applicable.

Item 11. Additional information.

         (a)      The information set forth in the Offer to Exchange under
Section 10 ("Interests of Directors and Officers; Transactions and Arrangements
Concerning the Options") and section 12 ("Legal Matters; Regulatory Approvals")
is incorporated herein by reference.

         (b)      Not applicable.


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Item 12. Exhibits.

         (a)      (1)      Offer to Exchange, dated February 12, 2003.

                  (2)      Form of Letter of Transmittal.

                  (3)      Form of Notice to Eligible Option Holders.

                  (4)      Form of Notice to Tendering Option Holders.

                  (5)      Waddell & Reed Financial, Inc. Annual Report on Form
10-K, as amended, for fiscal year ended December 31, 2001, filed with the
Securities and Exchange Commission (the "Commission") on March 12, 2002 and
incorporated herein by reference.

                  (6)      Waddell & Reed Financial, Inc. Quarterly Report on
Form 10-Q for fiscal quarter ended March 31, 2002, filed with the Commission on
May 10, 2002 and incorporated herein by reference.

                  (7)      Waddell & Reed Financial, Inc. Quarterly Report on
Form 10-Q for fiscal quarter ended June 30, 2002, filed with the Commission on
August 14, 2002 and incorporated herein by reference.

                  (8)      Waddell & Reed Financial, Inc. Quarterly Report on
Form 10-Q for fiscal quarter ended September 30, 2002, filed with the Commission
on November 14, 2002 and incorporated herein by reference.

         (b)      Not applicable.

         (d)      (1)     Waddell & Reed Financial, Inc. 1998 Stock Incentive
Plan, as amended and restated, incorporated by reference to Exhibit 10.3 of
the Company's Quarterly Report on Form 10-Q for the quarter ended March 31,
2000.

                  (2)      First Amendment to the Amended and Restated Waddell &
Reed Financial, Inc. 1998 Stock Incentive Plan.

                  (3)      Second Amendment to the Amended and Restated Waddell
& Reed Financial, Inc. 1998 Stock Incentive Plan.

                  (4)      Waddell & Reed Financial, Inc. 1998 Non-Employee
Director Stock Option Plan, incorporated by reference to Exhibit 10.9 of the
Company's Quarterly Report on Form 10-Q for the quarter ended March 31, 1998.

                  (5)      First Amendment to the Waddell & Reed Financial, Inc.
=1998 Non-Employee Director Stock Option Plan, incorporated by reference to
Exhibit 10.23 of the Company's Annual Report on Form 10-K for the year ended
December 31, 1999.

                  (6)      Waddell & Reed Financial, Inc. 1998 Executive
Deferred Compensation Stock Option Plan, as amended and restated, incorporated
by reference to the Company's Quarterly Report on Form 10-Q for the quarter
ended March 31, 2000.

                  (7)      Form of Restricted Stock Award Agreement pursuant to
the 1998 Stock Incentive Plan.

                  (8)      Form of Restricted Stock Award Agreement for Division
and District Managers with Non-Solicitation Agreement pursuant to the 1998 Stock
Incentive Plan.

                  (9)      Form of Restricted Stock Award Agreement for Members
of the Board of Directors pursuant to the 1998 Stock Incentive Plan.

                  (10)     Form of Restricted Stock Award Agreement for
Financial Advisors pursuant to the 1998 Stock Incentive Plan.


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         (g)      Not applicable.

         (h)      Not applicable.

Item 13. Information Required by Schedule 13E-3.

         (a)      Not applicable.

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                                    SIGNATURE

         After due inquiry and to the best of my knowledge and belief, I
certify that the information set forth in this Schedule TO is true, complete
and correct.

                                     WADDELL & REED FINANCIAL, INC.



                                          /S/ JOHN E. SUNDEEN, JR.
                                     ------------------------------------------
                                     By:  John E. Sundeen, Jr.
                                          Senior Vice President,
                                          Chief Financial Officer and Treasurer
Date:  February 12, 2003


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                                INDEX TO EXHIBITS

     Exhibit
     Number           Description

         (a)(1)   Offer to Exchange, dated February 12, 2003

         (a)(2)   Form of Letter of Transmittal.

         (a)(3)   Form of Notice to Eligible Option Holders.

         (a)(4)   Form of Notice to Tendering Option Holders.

         (a)(5)   Waddell & Reed Financial, Inc. Annual Report on Form 10-K, as
                  amended, for fiscal year ended December 31, 2001, filed with
                  the Commission on March 12, 2002 and incorporated herein by
                  reference.

         (a)(6)   Waddell & Reed Financial, Inc. Quarterly Report on Form 10-Q
                  for fiscal quarter ended March 31, 2002, filed with the
                  Commission on May 10, 2002 and incorporated herein by
                  reference.

         (a)(7)   Waddell & Reed Financial, Inc. Quarterly Report on Form
                  10-Q for fiscal quarter ended June 30, 2002, filed with the
                  Commission on August 14, 2002 and incorporated herein by
                  reference.

         (a)(8)   Waddell & Reed Financial, Inc. Quarterly Report on Form
                  10-Q for fiscal quarter ended September 30, 2002, filed
                  with the Commission on November 14, 2002 and incorporated
                  herein by reference.

         (d)(1)   Waddell & Reed Financial, Inc. 1998 Stock Incentive Plan, as
                  amended and restated, incorporated by reference to Exhibit
                  10.3 of the Company's Quarterly Report on Form 10-Q for the
                  quarter ended March 31, 2000.

         (d)(2)   First Amendment to the Amended and Restated Waddell & Reed
                  Financial, Inc. 1998 Stock Incentive Plan.

         (d)(3)   Second Amendment to the Amended and Restated Waddell & Reed
                  Financial, Inc. 1998 Stock Incentive Plan.

         (d)(4)   Waddell & Reed Financial, Inc. 1998 Non-Employee Director
                  Stock Option Plan, incorporated by reference to Exhibit
                  10.9 of the Company's Quarterly Report on Form 10-Q for the
                  quarter ended March 31, 1998.

         (d)(5)   First Amendment to the Waddell & Reed Financial, Inc. 1998
                  Non-Employee Director Stock Option Plan, incorporated by
                  reference to Exhibit 10.23 of the Company's Annual Report
                  on Form 10-K for the year ended December 31, 1999.

         (d)(6)   Waddell & Reed Financial, Inc. 1998 Executive Deferred
                  Compensation Stock Option Plan, as amended and restated,
                  incorporated by reference to the Company's Quarterly
                  Report on Form 10-Q for the quarter ended March 31, 2000.

         (d)(7)   Form of Restricted Stock Award Agreement pursuant to the
                  1998 Stock Incentive Plan.

         (d)(8)   Form of Restricted Stock Award Agreement for Division and
                  District Managers with Non-Solicitation Agreement pursuant to
                  the 1998 Stock Incentive Plan.

         (d)(9)   Form of Restricted Stock Award Agreement for Members of the
                  Board of Directors pursuant to the 1998 Stock Incentive Plan.


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         (d)(10)  Form of Restricted Stock Award Agreement for Financial
                  Advisors pursuant to the 1998 Stock Incentive Plan.


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