Ownership Submission
FORM 4
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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(Print or Type Responses)
1. Name and Address of Reporting Person *
SIRKIN ALLEN E
  2. Issuer Name and Ticker or Trading Symbol
PHILLIPS VAN HEUSEN CORP /DE/ [PVH]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
__X__ Officer (give title below) _____ Other (specify below)
President & COO
(Last)
(First)
(Middle)
C/O PHILLIPS-VAN HEUSEN CORPORATION, 200 MADISON AVENUE
3. Date of Earliest Transaction (Month/Day/Year)
10/08/2010
(Street)

NEW YORK, NY 10016
4. If Amendment, Date Original Filed(Month/Day/Year)
6. Individual or Joint/Group Filing(Check Applicable Line)
_X_ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person
(City)
(State)
(Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I)
(Instr. 4)
7. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V Amount (A) or (D) Price
Common Stock, $1 par value 10/08/2010   M   7,500 A $ 14.92 158,104 (1) D  
Common Stock, $1 par value 10/08/2010   M   12,136 A $ 12.34 170,240 (1) D  
Common Stock, $1 par value 10/08/2010   M   55,300 A $ 19.1 225,540 (1) D  
Common Stock, $1 par value 10/08/2010   M   28,400 A $ 25.88 253,940 (1) D  
Common Stock, $1 par value 10/08/2010   S   103,336 D $ 63.491 (2) 150,604 (1) D  
Common Stock, $1 par value 10/11/2010   M   16,600 A $ 25.88 167,204 (1) D  
Common Stock, $1 par value 10/11/2010   M   45,000 A $ 35.63 212,204 (1) D  
Common Stock, $1 par value 10/11/2010   M   98,500 A $ 38.98 310,704 (1) D  
Common Stock, $1 par value 10/11/2010   S   34,400 D $ 63.4964 (3) 276,304 (1) D  
Common Stock, $1 par value 10/11/2010   S   100,000 D $ 62.97 (4) 176,304 (1) D  
Common Stock, $1 par value 10/11/2010   S   25,700 D $ 62.39 (5) 150,604 (1) D  
Common Stock, $1 par value 10/12/2010   M   36,500 A $ 38.98 187,104 (1) D  
Common Stock, $1 par value 10/12/2010   S   36,500 D $ 61.7355 (6) 150,604 (1) D  
Common Stock, $1 par value               18,021.489 I By 401(k) Plan

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
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Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)
6. Date Exercisable and Expiration Date
(Month/Day/Year)
7. Title and Amount of Underlying Securities
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)
10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)
11. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Option (Right to Buy) (7) $ 14.92 10/08/2010   M     7,500   (8) 04/22/2012 Common Stock, $1 par value. 7,500 $ 0 0 D  
Option (Right to Buy) (7) $ 12.34 10/08/2010   M     12,136   (9) 04/02/2013 Common Stock, $1 par value. 12,136 $ 0 0 D  
Option (Right to Buy) (7) $ 19.1 10/08/2010   M     55,300   (10) 04/27/2014 Common Stock, $1 par value. 55,300 $ 0 0 D  
Option (Right to Buy) (7) $ 25.88 10/08/2010   M     28,400   (11) 05/02/2015 Common Stock, $1 par value. 28,400 $ 0 16,600 D  
Option (Right to Buy) (7) $ 25.88 10/11/2010   M     16,600   (11) 05/02/2015 Common Stock, $1 par value. 16,600 $ 0 0 D  
Option (Right to Buy) (7) $ 35.63 10/11/2010   M     45,000   (12) 01/17/2016 Common Stock, $1 par value. 45,000 $ 0 0 D  
Option (Right to Buy) (7) $ 38.98 10/11/2010   M     98,500   (13) 03/27/2016 Common Stock, $1 par value. 98,500 $ 0 36,500 D  
Option (Right to Buy) (7) $ 38.98 10/12/2010   M     36,500   (13) 03/27/2016 Common Stock, $1 par value. 36,500 $ 0 0 D  

Reporting Owners

Reporting Owner Name / Address Relationships
 Director  10% Owner  Officer  Other
SIRKIN ALLEN E
C/O PHILLIPS-VAN HEUSEN CORPORATION
200 MADISON AVENUE
NEW YORK, NY 10016
      President & COO  

Signatures

 Allen E. Sirkin   10/12/2010
**Signature of Reporting Person Date

Explanation of Responses:

* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1) Includes 122,808 shares of Common Stock subject to awards of restricted stock units.
(2) This transaction was executed in multiple trades of ranges from $63.40 to $63.87. The price reported is a weighted average price. The reporting person will provide to the Issuer, or to the SEC staff, upon request, information regarding the number of shares shold at each price within the range.
(3) This transaction was executed in multiple trades of ranges from $63.25 to $63.69. The price reported is a weighted average price. The reporting person will provide to the Issuer, or to the SEC staff, upon request, information regarding the number of shares shold at each price within the range.
(4) This transaction was executed in multiple trades of ranges from $62.75 to $63.22. The price reported is a weighted average price. The reporting person will provide to the Issuer, or to the SEC staff, upon request, information regarding the number of shares shold at each price within the range.
(5) This transaction was executed in multiple trades of ranges from $62.12 to $62.74. The price reported is a weighted average price. The reporting person will provide to the Issuer, or to the SEC staff, upon request, information regarding the number of shares shold at each price within the range.
(6) This transaction was executed in multiple trades of ranges from $61.50 to $62.47. The price reported is a weighted average price. The reporting person will provide to the Issuer, or to the SEC staff, upon request, information regarding the number of shares shold at each price within the range.
(7) All options exercisable for shares of Issuer's Common Stock, $1 par value.
(8) This was part of a grant of 30,000 options, 7,500 of which vested on each of 4/22/03, 4/22/04, 4/22/05 and 4/22/06.
(9) This was part of a grant of 30,000 options, 7,500 of which vested on each of 4/2/04, 4/2/05, 4/2/06 and 4/2/07.
(10) This was part of a grant of 60,000 options, 15,000 of which vested on each of 4/27/05, 4/27/06, 4/27/07 and 4/27/08.
(11) This was part of a grant of 45,000 options, 11,250 of which vested on each of 5/2/06, 5/2/07, 5/2/08 and 5/2/09.
(12) This was part of a grant of 45,000 options, 11,250 of which vested on each of 1/17/07, 1/17/08, 1/17/09 and 1/17/10.
(13) This was part of a grant of 135,000 options, 15,000 of which vested on 9/27/06 and 60,000 of which vested on each of 3/27/08 and 3/27/09.

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