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SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) OF THE
SECURITIES EXCHANGE ACT OF 1934
Date of report (Date of earliest event reported): May 25, 2006
ALLIANCE DATA SYSTEMS CORPORATION
(Exact Name of Registrant as Specified in Charter)
         
DELAWARE
(State or Other Jurisdiction
of Incorporation)
  001-15749
(Commission
File Number)
  31-1429215
(IRS Employer
Identification No.)
17655 WATERVIEW PARKWAY
DALLAS, TEXAS 75252

(Address and Zip Code of Principal Executive Offices)
(972) 348-5100
(Registrant’s Telephone Number, including Area Code)
NOT APPLICABLE
(Former name or former address, if changed since last report)
Check the appropriate box below if the Form 8-K is intended to simultaneously satisfy the filing obligation of the Registrant under any of the following provisions:
o   Written communications pursuant to Rule 425 under the Securities Act
 
o   Soliciting material pursuant to Rule 14a-12 under the Exchange Act
 
o   Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act
 
o   Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act
 
 

 


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ITEM 7.01. Regulation FD Disclosure
ITEM 9.01. Financial Statements and Exhibits
SIGNATURES
IR Update


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ITEM 7.01. Regulation FD Disclosure
     On May 25, 2006, Alliance Data Systems Corporation provided to market analysts an IR Update announcing that through its Epsilon business it has signed a multi-year contract renewal and expanded agreement with the American Association of Retired People (“AARP”). A copy of this IR Update is attached hereto as Exhibit 99.1.
ITEM 9.01. Financial Statements and Exhibits
(d) Exhibits
     
EXHIBIT    
NUMBER   DESCRIPTION
99.1
  IR Update dated May 25, 2006 announcing a multi-year renewal agreement with AARP.
     Note: The information contained in this report (including Exhibit 99.1) shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933, as amended, except as expressly set forth by specific reference in such a filing.

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SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the Registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
         
  Alliance Data Systems Corporation
 
 
Date: May 25, 2006  By:   /s/ Edward J. Heffernan    
    Edward J. Heffernan   
    Executive Vice President and
Chief Financial Officer 
 
 

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EXHIBIT INDEX
     
EXHIBIT    
NUMBER   DESCRIPTION
99.1
  IR Update dated May 25, 2006 announcing a multi-year renewal agreement with AARP.

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