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Carter Institute Is Redefining Health by Building the Next Generation of Industry Leading Health Coaches

NEW YORK, NY / ACCESSWIRE / June 27, 2022 / We've all heard the saying, "Health is wealth." As the nation faces a possible recession on the heels of two years of uncertainty, this is true now, more than ever. It goes without saying that in a world filled with so little we can control, our health is our wisest investment and our greatest asset.

Carter Institute, Monday, June 27, 2022, Press release picture

In early 2021, amidst a global pandemic, Jake Carter and Katarina Popovic founded Carter Institute, with the goal of making health coaching accessible to all. Just 15 months later, the Carter Institute has become the leading education provider for nutrition and health coaching.

Carter Institute's mission is to globally redefine health by building the next generation of industry leading health coaches by bridging the gap between the ‘health & fitness' industry and the health-care system. Passionate about education, co-founder Jake Carter, has been teaching nationally since the age of 18 and globally since he was 25. This unique experience allowed him to lecture in 9 countries and share the stage with some of the world's-leading doctors.

Today, Carter Institute is dedicated to teaching other health coaches the skills to impact clients and improve their health along with the systems to enable their business to scale online with intimacy. But they don't stop there, recognizing that personal health is equally important. They don't focus on the skill alone, rather the Carter Institute has created an integrated system designed to enable their students to change more lives. According to them, "This is a gap from nearly all health educators where they only specialise in improving the skill set, this is one of many reasons why most good health coaches are broke. In addition to this, we're not taught how to run an online business, let alone create intimacy at scale". Carter Institute's end goal remains to produce a purpose-driven business equipped to fulfil the needs of society, while collectively building a world-leading team of passionate leaders. "We can't do it alone," says co-founder Katarina Popovic, "We believe health is a birthright, but unfortunately it is becoming more of a luxury due to the ever growing challenges to maintain good health." With the proper support, health coaches and personal trainers have a unique ability to remodel paradigms around health, since they can attract clients on what they want, but also give them what they need. The Carter Institute is setting out to prove that health coaching is an untapped catalyst for societal change from the front-line.

Carter Institute, Monday, June 27, 2022, Press release picture

In a world that may feel uncertain and even daunting, one thing is for certain: our health is our greatest asset and the sooner this is recognized , the better. "Health coaching is recession proof. As money becomes scarce, priorities change from frivolous expenses to purposeful investments," says co-founder Jake Carter. This theory was proven to be true amidst the last two years of a global pandemic, the Carter Institute was able to help their health professionals develop systems, scale their businesses and impact more people from 34 countries, despite COVID-19 epidemic. When all else fails, it is important to focus on the things that really matter.

The Carter Institute is comprised of 3 core components, 24 core seminars decorated with the strongest and latest published medical research, 8 weekly mentorship calls with industry-leading coaches, and a purpose-driven community. They are currently serving health coaches, online personal trainers, and health professionals passionate about building their practice and making a real difference in the world. To learn more about building a recession-proof business, and partnering with the Carter Institute as a purpose-driven health coach, visit,

Company Name: Carter Institute
Contact Person: Jake Carter and Katarina Popovic
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SOURCE: Carter Institute

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