Individuals suffering from alcohol or drug addiction usually have certain cues that set off their cravings. Up until now, researchers weren’t sure how and why environmental cues led to more irresistible cravings. Recent findings show that these new cues are stronger than those learned during the early days of an individual’s alcohol use. This discovery could be helpful in the development of new treatments to reduce cravings in individuals with addictions.
Estimates show that more than 14 million individuals in America suffer from alcohol use disorder, which includes various unhealthy…
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