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NPD Reveals New Findings on App Creation

By: Get News

National Press Distributors recently dove into the topic of apps and how they are created. NPD found data that suggests smartphones are quickly becoming the most common form of cell phone technology. Older flip-style and keyboard-style phones are being replaced with more developed and aesthetically pleasing phones.

Smartphones offer more functionality than outdated cell phones, especially when it comes to speed of connection and modes of contact. In order for smartphones to function, they must have special software applications (apps) to add additional purposes.

Applications are very diverse and can range in purpose, anywhere between offering cooking recipes to providing GPS directions while traveling. The National Press Distributors (NPD) released a study indicating that applications are not always designed by the smartphone creator themselves.

In fact, many applications are made by third parties unrelated to the phone company itself. This helps allows smartphones to continually stay relevant through allowing updated software. Apps are a great way for businesses to expand their reach as it is another platform for customers to be accessed through.

Applications are complex softwares that need to be coded and designed. This is a specialized skill that is perfect for app developers. App developers are the engineers that create applications for smartphones. Many businesses and entrepreneurs are capable of generating quality application ideas, but are unable to create them on their own. This creates a need for app developers to perform this task for those with ideas.

The development of applications can be an ongoing job, but many businesses only have a need for app development when a strong application idea has been founded. Some business may also need someone with app development skills full-time, but do not recognize this need yet. This means many companies will not have a dedicated app developer on staff. Because of this, businesses need to have reliable methods of locating an app developer to create their applications.

The National Press Distributors’ (NPD) research also indicated that businesses that attempted to design apps in-house (without dedicated app developers) ended up with apps that were simplistic and had lower usage and review ratings compared to companies that spent more time on development. Apps developed by businesses that either contracted an app developer or had dedicated personnel on staff saw more success. Clearly, it is important for businesses to call upon the work of skilled app developers.

App developers can be found in many different places online. Businesses can seek full-time employees, or contact digital agencies designed with purpose and developing apps. Many companies specialize in app development through contract-based work. They allow you to explain your unique needs and engage in the designing process from start to finish. Marketing agencies are also effective as they can implement SEO strategies

With so many people using smartphones these days, it is important that businesses realize the potential an app has for growing a business. Creating an app sounds a bit daunting, which is why businesses should know where to find app developers. Digital-based companies like Rootstrap can ease this process with their specialized expertise.

Please contact Rootstrap’s press personnel with questions or for further clarification.

Media Contact
Company Name: National Press Distributors
Contact Person: Mary Smith
Email: Send Email
Phone: 866-814-7209
Address:500 Mercer Street Floor 2
City: Seattle
State: Washington
Country: United States
Website: https://www.rootstrap.com/

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