Phoenix,United States - May 27, 2022 /PressCable/ —
The newly updated platform gives restaurateurs the opportunity to customize the iFoodIQ food traceability platform with branding that aligns their establishment with initiatives in support of responsible fishing, farming, and the local economy.
More information is available at https://ifoodiq.com
Founders of the iFoodIQ platform technology say food intelligence involves more than just supply chain information. It also includes insights into the people behind the products. Updates to the iFoodIQ platform offer restaurant owners the opportunity to give customers access to the stories behind the menu items they’re evaluating, introducing them to the organic farmers and responsible fishing teams that supply the establishment’s meat, poultry, fish and seafood products.
iFoodIQ humanizes the food industry with verifiable food intelligence, helping restaurant owners demonstrate their commitment to sustainable fishing and farming practices.
Studies reveal consumers are willing to pay an average of 25% more for sustainable alternatives to their usual products. The iFoodIQ platform provides customers with the assurances they need.
iFoodIQ traceability pinpoints the location where products were sourced, provides raw product tracking and production tracking through to packaging where QR code traceability technology is integrated. When scanned, the QR code brings up the iFoodIQ platform which presents the full story behind product sourcing and processing in a well-designed and engaging single-page website format.
One-click functionality allows restaurant owners to add their branding to this QR technology. When customers engage with farmer and vessel captain bios, supply chain sustainability practices, and information about regulations that make the US a leader in ocean sustainability, they experience a better understanding of the restaurant’s commitment to best-in-class operations, healthy and thriving environments, and a robust local economy.
These QR codes can be placed on restaurant menus, table tops, and collateral for a level of branding that increases customer trust and satisfaction and can even generate positive word-of-mouth advertising and favorable online reviews and ratings.
A company spokesperson says, “Consumers want to consider the source when evaluating their food choices and purchases. iFoodIQ enables restaurant operators and retailers to do just that.”
With an update in technologies to offer restaurant owners and managers a powerful food traceability branding opportunity, iFoodIQ is helping restaurant operators form better relationships with their customers while also supporting sustainable supply side processes.
Visit https://ifoodiq.com to find out more.
Contact Info:
Name: Scott Isaacs
Email: Send Email
Organization: iFoodIQ
Address: 17722 North Scottsdale Road, Phoenix, Arizona 85054, United States
Phone: +1-480-534-7563
Website: https://ifoodiq.com
Source: PressCable
Release ID: 89075826
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