Los Magos, a Chihuahua-based brand, has launched its new wild-harvested Sotol, which draws on the rich flavor palette of the Mexican desert.
Los Angeles,United States - December 15, 2022 /PressCable/ —
Sotol is a traditional drink from the Chihuahuan Desert region of Mexico which is derived from the sotol or dasylirion plant, native to the country. Los Magos has proudly reimagined this traditional liquor with their new triple distilled formulation, which has been handcrafted by a passionate collective of growers and distillers working across the US and Mexican border, on a mission to capture the plant’s earthy and smoky flavors.
More information is available at https://losmagossotol.com
The launch of their new Sotol liquor coincides with the ongoing interest of American mixologists, bartenders and home cocktail enthusiasts in spirits crafted by boutique distilleries. As a recent industry report from McGrath Nicol explained, boutique distilleries are officially mixing up the spirit industry, and in some regions now represent 45% of the market share against the world’s largest alcoholic and non-alcoholic drink conglomerates.
Los Magos believes that customers can taste the difference when it comes to handcrafted spirits and their Sotol is made exclusively from wild harvested and organic plants according to distilling practices that have been honed over centuries.
For customers with an appetite for Mezcal, Tequila, Pisco or Gin, they believe that Sotol is an exciting alternative. Although American consumers are yet to be exposed to Sotol, Los Magos is confident that they will enjoy this unique, mixable spirit. The brand’s proprietary blend features lighter herbal notes of fresh green herbs and honey that have been balanced perfectly with the smokiness of black pepper, rich spices and the natural wood and wet earth palette of the sotol plant.
Los Magos is an artisanal brand with strong cultural and environmental commitments, and their Master Mixologists, Sean Kenyon and William Perbellini, are so proud of the premium spirit that they have also released a collection of cocktails that they believe show off the drink to its full advantage.
Highlights that mixologists and home bartenders can now emulate include their reimagined Ranch Water and their Café de Olla Sucia, which fuses the traditional Mexican drink with an Espresso Martini.
A spokesperson for the distillers said, “Sotol has been integral to the Chihuahuan Desert’s culture for over a millennium. It is our great pleasure to share our proprietary formula of triple distilled sotol, a modern interpretation of this time-honored spirit, steeped in the magical legacy of its land, people and culture.”
More details can be found at https://losmagossotol.com
Contact Info:
Name: Jordyn Rook
Email: Send Email
Organization: Los Magos Spirits International, Inc.
Address: 5005 Melrose Ave, Los Angeles, California 90038, United States
Website: https://losmagossotol.com/
Source: PressCable
Release ID: 89086149
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